Tara Falcone

May 20, 2020

[Ep. 241] How to Write Your Own Money Story with Tara Falcone

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I’m Jessica and I’m a money expert, speaker, Accredited Financial Counsellor Canada®, host of the More Money Podcast, and am currently writing my first book with HarperCollins Canada (2025).
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This episode of the More Money Podcast is sponsored by Bumble. With over 70 million users, Bumble connects people across dating, friendship and professional networking. Bumble is a free app you can download now through the App Store and Google Play.

Money influences us all in different ways. Our childhoods and backgrounds specifically have a big impact on how we think, feel and manage money later in life. But ultimately, money is just a tool. It’s up to us to decide how to use it to write our own money story.

And my guest Tara Falcone knows this all too well. As she shares in this episode, she grew up in a low-income household in which money was scarce, compelling her to start working and earning money at a young age. Realizing that she didn’t want money to have such a tight hold on her adult life, she worked hard in school to get accepted to Yale and enter a career as an investment analyst in New York City.

After 4 years in the industry, she left to dedicate her time and knowledge to a larger audience by starting her financial literacy company ReisUP. She also got her Certified Financial Planner™ designation and became a Certified Financial Analyst® charter holder. Now, she offers financial literacy programming to universities to help educate students, as well as her own audience of followers.

But the most inspiring thing about Tara’s story is how she chose to use money as a tool of empowerment. Money used to restrict her family growing up, but she didn’t want that for when she eventually starts a family. That’s why she named her company ReisUP, to encourage others to rise up and take control of their financial future as she did.

Follow Tara Falcone

Improve your financial literacy and confidence by following Tara on YouTube and social media.

Register for Tara’s Online Courses

Although Tara’s LIT program is specifically for universities to deliver financial literacy education to their students, she also has online courses for the general public on financial planning and wealth building. Check out some of her courses below!

Looking for Financial Help?

Looking for some financial help during these tough and uncertain times? I’m currently opening up slots to my financial counselling program, and have just reduced the prices on all my online courses to make the more accessible. Moreover, I’ve just opened up a scholarship program so if you still want to enroll but can’t currently afford to, you can apply for a scholarship here.

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